Towards an Augmented Cosmetic: Between Nature, Artificial Intelligence, Emotions and Sustainability
By Anaïs BONNEFOY
During the 2025 IFSCC Congress, held under the theme “The Future is Science”, the cosmetics industry demonstrated its ability to transform and redefine itself in response to sustainability challenges and the rapid evolution of technologies. This transformation is rooted in a renewed observation of living systems, whose adaptive strategies inspire the development of ingredients, formulations and packaging that are both sustainable and biocompatible.
Human skin perfectly illustrates this continuous capacity for adaptation. Its pigmentation, shaped over time by human migrations, reflects the plasticity of living organisms in response to environmental constraints. Skin diversity, influenced by genetic, cultural and behavioural factors, now inspires a more functional, inclusive and personalised approach to skincare [1].
Artificial intelligence (AI) and biometric technologies are opening up new fields of exploration. They enable analysis, modelling and prediction on an unprecedented scale, while optimising research and formulation processes. Far from replacing human creativity, AI enhances it, becoming a tool for augmented intelligence that supports explainable, responsible and sustainable innovation [2].
By integrating the dimension of perception and emotion, cosmetics now connect biological data with sensory experiences and emotional responses. Beauty is increasingly viewed as a holistic experience, where care, technology and well-being converge.